From restaurants and hotels to bars and clubs, you will see people taking photos and making videos almost wherever you go. At a time when going out equals taking pictures and videos for social media, many businesses, to attract customers go the extra mile to ensure that their venues are aesthetically pleasing.

Taking this whole game of catering to social media enthusiasts to a whole another level is House of Selfies. Located on the third floor of Civil Mall, Kathmandu, House of Selfies has 23 spacious photo booths for visitors to take photos and videos, making it a one-stop venue for those looking to take multiple photos and videos for social media.

“In this age of social media, we see a lot of people visiting different places just so that they can take photos and videos and upload them on their social media,” says Ashutosh Neupane, HOD of sales, marketing and operation at House of Selfies. “It is this demographic that we intend to cater to.”

There are a total of 23 photo booths at House of Selfies, and each has a distinct theme. There’s a watermelon-themed booth, a pool party-themed booth, a booth representing an airline business class seats, a golden cage representing Bollywood’s famous song ‘Baby Doll’, a ‘Vogue’ magazine cover-themed booth, etc, each with an individual ring lights. What the booths have in common is that they are all aesthetically pleasing to look at and are sure to become a big hit among those who like to churn out photos and video content on social media.

On a recent afternoon, Aishwarya Shahi (24) and her mother, Muna Shahi (47), were some of the people at the House of Selfies. Aishwarya was busy making a video of her TikTok enthusiast mother dancing to the song ‘Kholi Tirai Tir’. As soon as Aishwarya got the right video, she saved the video to upload it on her mother’s TikTok account.

“House of Selfies also has wi-fi and changing rooms, which makes it much more convenient for visitors like us,” says Aishwarya. “Since my mother is a bit of a TikToker, I thought it would be fun for her to come here at House of Selfies and make TikTok videos. She is having a great time here. And on top of that, I have also been able to take nice pictures for my Instagram.”

Muna, Aishwarya’s mother, started making TikTok videos two years ago, and since then, whenever she goes out, she makes sure she is looking her best to make TikTok videos.

“The problem is whenever you visit a place, you hardly get to make two to three TikTok videos because there are limited proper backgrounds to choose from,” says Muna. “But here at House of Selfies, you can make 23 different TikTok videos, each with a different background. What more can you ask for.”

While House of Selfies seems to be attracting people from all age groups, most visitors are in their twenties and younger.

Twenty-four-year-old Srijana Gurung said she first learned about House of Selfies from an Instagram post.

“This is my first time here, and it seems like a fun place to be. But if I manage to take photos and videos in all the 23 booths, I don’t see a reason to revisit,” says Gurung.

But the founders of House of Selfies, which started in July, say that they have already foreseen this aspect of the business and have a plan to give visitors ample reasons to revisit.

“Every three to four months, we will be adding new photo booths, and we will also be bringing new booths depending on whatever is trending at the time. For example, during Christmas and Halloween, we will have booths that reflect the two occasions,” added Neupane. “This way, there will always be something new at House of Selfies.”

House of Selfies charges Rs 499 for an hour from Mondays to Thursdays. Visitors will have to pay Rs 699 per hour from Fridays to Sundays and on public holidays. House of Selfies is open from 10 am to 7 pm.