Energy drink brand Max Tiger has launched a promotional campaign offering a Proton car and Yamaha motorcycles and scooters as prizes during Dashain.

The company announced its “Dashain Dhamaka 2026” campaign at an event at D Plaza in Durbar Marg on Sunday.

Under the campaign, 18 winners will receive Yamaha FZ-FI motorcycles and another 18 will win Yamaha RayZR scooters. One winner will receive a Proton car as the bumper prize.

The company said specially marked promotional cans would be distributed nationwide. Consumers who purchase the promotional cans will be eligible to participate in the campaign.

The promotion will run through the Dashain festival, with the company distributing the marked cans across Nepal.

Max Tiger said the campaign was intended to add a promotional element to the festive season, when consumer spending and retail activity typically increase.

The company did not provide details in the release on the campaign’s duration, the process for selecting winners or the specific model of the Proton car.