KMG Chairman and Managing Director Kailash Sirohiya, Kantipur Television Director Ganesh Agrawal and KTV AGM Bhusan Dahal announced the soft launch of the channel. “With a decade-long experience in television broadcasting, we have realised the need for a lifestyle channel,” said Sirohiya.

“This new entity will take heights soon and become a good partner in entertainment and sports sectors,” he expressed his hope. CMD Sirohiya said the channel will broadcast national and international sporting activities, promoting the development of sports in the country.