Older adults, especially those who live in rural areas, are affected by their isolation. In Newfoundland and Labrador, 22 percent of residents are over the age of sixty-five. These older adults live in the sparsely populated coastal communities or in the small number of more urban centres that are scattered throughout the province.

Social isolation and loneliness negatively influence the quality of life of older adults. The rurality of NL threatens older adults’ ability to engage with peers, their community and the health-care system.

Arts-based programming

The combination of an ageing population and the potential negative health effects caused by social isolation presented a problem that our team—consisting of members from the Regional Health Authority, the Western Regional School of Nursing, health professionals and a local performing arts organisation—aimed to address.

We designed opportunities for older adults with mild to moderate frailty or cognitive decline to be socially connected through participation in arts-based activities. Our programme aim was to prove that engagement in the arts could help these older adults maintain their cognitive health and improve their quality of life.

SmART Aging was a community-based virtual arts programme delivered by local professional artists in western Newfoundland. The programme connected socially or geographically isolated older adults with artists and other participants through online sessions that featured a variety of expressive arts disciplines. Local artists developed engaging programming that was specifically aimed at the older adult population.

Eight artist-led sessions were available using virtual technology, and older adults could participate from the comfort of their own home and at no cost. The art sessions ranged in focus from letter writing to painting and drawing, as well as storytelling and theatre skills. Participants could choose to attend only one session, or complete all the sessions.

Due to the Covid-19 pandemic, the programme was affected in various ways, including a delayed start, a change from the proposed blended in-person and virtual format to solely virtual, and changes in the recruitment process. Initially, community health nurses identified eligible participants from their existing caseloads. However, due to the impacts of the pandemic, the recruitment process changed to public promotion and self-referral.

Positive feedback

To measure programme effectiveness, the project team offered an anonymous survey to participants that asked them to provide feedback on their experience and satisfaction with the programme. Virtual focus groups were also held at the end of the sessions with the project team and the artists to evaluate the programme and to identify strengths, opportunities for improvement and the overall sustainability of offering a similar programme in the future. The distance that clients would have needed to travel for this programme if virtual access was not available was also tracked.

Participant and artist feedback confirmed that the programme was successful in engaging participants and enhancing their quality of life. Participants enjoyed the sessions, interacted with others and felt included in the art sessions. Participants were interested in participating in future sessions, and 90 percent would recommend the programme to family and friends. One participant’s feedback reflected the success of the programme: “The artist was fantastic. I felt very relaxed once we got started. And it was so nice to see the other ladies and man on the screen. It was like having company in my house: but I didn’t have to clean up!”

Artist feedback was also very positive, with all of the artist respondents receiving participant feedback that they were engaged in the sessions and enjoyed it. The findings support further programme offerings and the possible expansion of the programme. One artist wrote: “I am grateful for the braveness of the participants who stepped into something new! I was amazed to see and feel a shift from ‘chaos’ to ‘calmness’ from the participants after we settled into the activities and a sense of ‘confidence’ by the end. It was great when participants could share their audio and video so we could directly connect in those ways.”

Alleviating social isolation

While the pandemic altered both programme delivery and recruitment, and decreased the expected participation, overall the programme was a success. Even the small number of attendees represented a significant impact on saved travel time and cost.

Collectively, the participants would have had to travel 3,836 kilometres (return) if they had attended in-person art sessions. It is the hope that art-based projects like this will continue to be explored as an option for improving older adult social isolation and positively benefitting health.

—The Conversation

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